The funds raised will be utilized in expanding the team, improving the technology, developing new efficient products, Marketing and brand building.

ShipEase helps D2C brands and SME e-tailers to make their supply chain efficient. The company offers the best-in-class automated shipping services and seamlessly ships to 28000+ pincodes with smart courier allocation.  

Founded by a trio of accomplished professionals, ShipEase team has a collective experience in logistics, e-commerce, and technology. Pawan Kumar, the CEO, brings expertise from Xpressbees, Ecom Express, and Delhivery Ltd. Lalit Singh, the CRO, brings expertise from FedEx, Delhivery, and Reliance Industries. Ajay K, MD & CTO comes with tech experience working with RBS, Iris Inc, and Aricent.

Vikram Ramasubramanian, Partner, Inflection Point Ventures, says, “Logistics play a pivotal role specially for D2C brands as managing supply chain is one of the biggest cost heads. For new and emerging brands, to build their own supply chain pan India, is a multi-crore commitment. However, ShipEase’s platform and their tech approach can help brands reach their customers faster while keeping logistics costs low.”

ShipEase’s technology-enabled logistics solution provides end-to-end automation for varied delivery requirements including tracking the products, NDR Management and so on. The cost-effective methods and robust technology position the company as one of the most preferred partners for brands and SMEs.

Pawan Kumar, Founder, ShipEase, says, “We would like to project ourselves as tech savvy organization for D2C community and offline brands right from managing the production, inventory control, supply chain followed by logistics. It has been a phenomenal experience so far with IPV for putting faith in us and believing in our team & vision.”

Few remarkable achievements include:

• ShipEase serves a wide seller base of 2000+ clients with the business quantum of 3.5 Lakhs+ shipments per month.
• The company operates on a double-digit positive EBITDA as per Jul’23 trends.

The company has accomplished this exceptional growth with a very lean team size and in a very short span of time.

The Supply Chain Management Market was valued at approximately US$ 26.8 billion in 2022. It is anticipated to achieve a valuation of around US$ 62.20 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 11.1% from 2023 to 2030.

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The fund aims to support early-stage SaaS startups.

Its LPs include Blume Founders Fund, Sandeep Singhal of Nexus Venture Partners, Pallav Nadhani (Fusion Charts), Varun Shoor (Kayako), Paras Chopra (Wingify), Kiran Darisi (ex-Freshworks), and Kshitij Jain (Joveo, Mobolt).

NEON builds upon the success of Siddhartha and Nansi’s previous $10 million fund, 100x Entrepreneur, which has invested in over 40 Indian SaaS startups, including Airmeet, Astra Security, CloudSek, InFeedo, KNOW app, Profit.co, Phyllo, and SpotDraft.

NEON Founding Partner Ahluwalia said: “NEON is not merely an investment vehicle, but a lighthouse and a growth catalyst for early-stage B2B SaaS startups. India has some incredible SaaS founders who shine bright even on the global stage. We look forward to joining their journeys and working with them on product development, marketing, sales, and talent acquisition.”

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The funds will be used to launch Apptile’s innovative no-code platform, allowing Shopify businesses to create customized, high-performance mobile apps without the need for coding or design experience.

With this latest funding, Apptile plans to expand its team and further develop its platform to offer an unmatched solution for businesses looking to leverage the mobile channel.

Founded in 2021 by Rohit Modi, Samyam Annappa, and Vishal Sood, the team brings a wealth of technical expertise in eCommerce, consumer internet, developer productivity, and design.

Its no-code platform offers customizable and hyper-personalized app-building capabilities that were previously only available to large brands.

Rohit Modi, co-founder and CEO of Apptile, said: “In the past 15 years, the development of mobile apps has not kept up with the widespread adoption of mobile devices. We strongly believe in the potential of mobile apps as a retention channel, at par with email and SMS.” 

“Apptile’s no-code platform enables easy and quick creation of stunning mobile apps that integrate seamlessly with third-party services, empowering DTC merchants to build strong brands and drive meaningful growth by cultivating customer loyalty and increasing their lifetime value,” he further added.

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The company aims to streamline and digitize the export and import process, offering features for logistics, financial management, and compliance.

TreZix is a unified SaaS platform for importers and exporters globally, providing comprehensive management of documentation, approvals, license usage, shipment tracking, and active notifications of businesses for seamless operations.

The platform also offers access to a smart dashboard to its clients with real-time data on critical business metrics necessary for effective decision-making.

The platform seeks to be the go-to for businesses to increase their efficiency and bottom line in India, which is predicted to become a $3 trillion export-import market.

Founded by Sunil Kharbanda, Haresh Calcuttawala, and Shailesh Sapale, TreZix began its journey in 2020 when it presented the platform’s framework to the Government of Gujarat. The state government then offered them a grant and helped them with customer acquisition through chambers. TreZix was officially incorporated in January 2022 and commercially launched in October of the same year.

Sunil Kharbanda, co-founder and Chief Revenue Officer at TreZix, said the company aims to offer an end-to-end digital platform for importers and exporters to bring ease and rapid growth to their businesses. TreZix has already acquired initial customers, and the feedback has been positive, with the company reducing the cost and time taken to handle the export and import processes.

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NimbleS2P aims to automate complex workflows related to finance, accounting, and procurement. The platform is designed to easily integrate and complement large ERP software such as SAP, Oracle, Microsoft Dynamics, and others to deliver cost-effective digitisation of business processes for businesses in the manufacturing and real estate sectors.

Supplier management, PO and invoice processing, and contract management are among the platform modules.

NimbleS2P claims it creates 60 per cent+ cost savings in source-to-pay for enterprises, and on top of that, it establishes a trusted supplier ecosystem, unleashing network effects within weeks.
The SaaS solution streamlines and automates manual activities for buyers, reduces processing time by 50–70 per cent, and enables inclusiveness by allowing small and medium-sized enterprises (MSMEs) to register and transact with large buyers.

The company currently caters to 15+ customers, including DLF, Jindal Steel & Power, and Oberoi Realty.
Chandresh Sharma, CEO, NimbleS2P, said, “Our vision is to revolutionise supplier-buyer interaction through a fully-automated platform. In the next two to three years, we aim to establish a strong foundation and attract over 200,000 users, expanding our growth story from India to the Middle East and South Asia.”

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The platform aims to bridge the gap between farmers and customers, expand the food product distribution network for farmers and other stakeholders in domestic markets, and provide timely access to finance for FPOs/agribusinesses for community infrastructure in terms of storage and transportation.
It also has walk-in Agrani centres that act as the physical outlets for all platform services to the stakeholders.

Navneet Ravikar, Chairman and MD of Leads Connect Services, said, “Through Agrani, we’re aiming to provide stage wise agronomy advisories such as impact of weather, biophysical, and crop management practises on yield productivity.”

“We’ve created agricultural credit and value chain scores for seamless, and efficient farm lending with electronic applications, disbursal of loans, insurance pay-outs linked to weather, field data all this aimed to benefit transfers in agriculture and help farmers struggling to get timely access to finance,” he added.

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Freightify helps power digital transformation of Freight forwarders through their suite of proprietary products. The company has previously raised $2.5 million in funding, bringing the total to $14.5 million raised so far. 

The company will use the funding to strengthen product offerings and add new functionalities, expand the sales presence globally, build channel partnerships, strengthen marketing to drive growth and increase its brand awareness globally as they expand into new geographies and segments. They will be actively hiring across geographies, especially Chennai. 

Global freight forwarding is a $300B industry that facilitates the movement of cargo from one place to another through a series of manual and legacy processes. Freightify’s SaaS platform allows freight forwarders to procure, manage and quote freight prices (including all possible ancillary charges) in less than 2 minutes.  The platform allows any forwarder to create a digital storefront to serve their customers better. In addition to this, it includes track and trace solutions that help freight forwarders in getting live locations of vessels and automated milestones within seconds.

Over 200 freight forwarding companies providing global logistics services (across 45 countries) use Freightify to digitize their business. These customers have reported reducing processing time by more than 70% and substantial cost savings in doing business. Some customers deploy a Freightify white-label platform and have reported an increase in win ratio by more than 20% and a very noticeable increase in retained business. This success has seen revenues at Freightify triple in the last year as they have attracted large numbers of the top 100 freight forwarders around the world. 

Freightify was founded in 2016 by Raghavendran Viswanathan who comes with rich experience in working in logistics, supply chain and freight management with companies including DHL and Panalpina. Headquartered in Singapore with a strong development team in Chennai, Freightify initially started as a marketplace for freight forwarders to conveniently search, book and track freight. This experience in automating sea freight paved the way for a SaaS pivot. 

The company’s management and senior staff come from backgrounds including SaaS startups like Freshworks and GoFrugal, logistics tech startups like Fourkites and Trimble, shipping lines like Maersk and MSC, Large forwarders and logistics companies like CON-LINQ ApS, Dachser Denmark and Wiz as well as Big 4 consulting firms like BCG.

Raghavendran Viswanathan, CEO of Freightify, commented, “Our mission is to democratize technology for freight forwarders.  We solve their challenges through our comprehensive SaaS platform giving them and their customers a live pricing platform like the ones used by travelers to compare airfares, showing real-time rates on a single screen.  We have a highly skilled product and engineering team that can deliver on a strong product roadmap and salespeople on the field with deep experience in the freight industry. We are building out a strong marketing function that can drive growth as we expand to geographies across the globe.”

Mayank Porwal, VP, Sequoia India, added, “The freight forwarding industry is a cornerstone of the global trade economy and despite the massive size, much of the industry remains constrained by manual processes and runs on paper, excel sheets and phone calls. Freightify, a vertical SaaS platform, is solving this problem by helping freight forwarders automate rate management and make every day operational workflows fast and efficient so that they can focus on serving their customers and growing their business. We are glad to be a part of this journey with Raghav and the team at Freightify.” 

Existing investor at Freightify, Nordic Eye’s Investment Partner and Manager, Ib Drachmann said, “We have been impressed by the common vision of the company to democratize technology for the freight forwarding ecosystem. We are happy to see the scale at which Freightify has been growing, adding new logos globally and strengthening their product capabilities. Hence, we are doubling down on backing Freightify.” 

Freightify has been expanding rapidly across Europe, Australia and key regions in Asia Pacific, and are currently expanding in North America. 

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Mogi’s white label OTT / video app solution is creating disruption in the content industry by offering a totally managed, plug & play, OTT platform via no code integration. Its path breaking pricing model which has no upfront or fixed cost and only monthly subscription based pricing is demolishing entry barriers in the video industry & enabling content owners to launch their branded OTT platform within days and also start monetising their content.

Mogi’s white label solution empowers content owners to launch their own branded platform on Mobile, web & TV. Besides, it provides a comprehensive backend Content Management Portal, along with a robust & highly scalable video streaming & hosting infrastructure. For monetisation, all known forms of revenue generation for OTT i.e. SVOD (subscription based), TVOD (pay per view) & AVOD (Ad based) are available for Mogi’s clients.

The partnership with Lemma strengthens the AVOD capability of Mogi’s end to end OTT solution.

Vikrant Khanna, Co-Founder and CEO, of Mogi IO said, “Studies has shown that in Asia-Pacific region 75 percent of OTT revenue is advertisement driven, i.e. viewers do not want to pay to watch. In such a situation subscription based monetisation of the OTT platforms, especially the newly floated ones are quite difficult to come by.”

“When it comes to the advertising based monetisation, today the world depends on algorithm based programmatic buying engine. It is important to have the right partnerships which ensure maximation of ad inventory utilisation at the best rates for Mogi’s clients in a seamless way. Lemma’s platform is best suited for the same,” he said.

Lemma’s robust CTV supply side platform provides technology optimized for all ad formats. As the preferred SSP partner, Lemma will help Mogi OTT apps to generate revenue through Lemma’s programmatic demand. Publishers with CTV inventory across the globe use Lemma to monetize their screens, making them discoverable and scale revenue. Lemma, a leading SSP for CTV provides buyers a high-quality ad inventory & supply billions of advertising impressions globally.

Mayuresh Phadke Co-founder, Lemma said, “Monetization of digital inventory across devices has been Lemma’s forte, made possible through our proprietary AdTech platform. This association with Mogi will help expand our CTV supply strength while simultaneously providing monetizing opportunities to apps integrated with Mogi through our pool of programmatic demand and technology stack.”

The Vision of Mogi Solutions is to aggregate their OTT content developers in such a way that millions of content creators will be able to launch and upload their own platforms uninterruptedly, with a monetization security within seven days of launch.

As Vikrant said, “there are 15 million content creators on well-known platforms like You Tube. Even if 5 percent of it gets converted to Mogi, that will create the disruption we are looking for. Apart from in-built video delivery infrastructure and buffer free video delivery to the end-users, we have robust DRM for piracy prevention, world class video analytics, granular control over content library, smart search and tagging for context investing and flexible bandwidth based competitive pricing.”

Mogi I/O enables content platforms to stream buffer-free videos, of high quality, at 50% of their size leveraging its patented AI technology. The buffer-free video results in superior viewer engagement while reducing streaming costs to half for the video platform.

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Helia’s SaaS platform enhances physical security within enterprises by autonomously reviewing security camera footage in real time. Rather than requiring large teams of human guards, Helia uses cutting edge deep learning to monitor cameras for security events, and alerts teams of breaches instantaneously, before they escalate into security incidents. Helia does this without requiring specialized cameras. Instead, it integrates with existing security cameras, processes their feeds on an enterprise’s premises using Helia’s deep learning stack, and centralizes results to the cloud where they can be viewed securely.

Helia has worked extensively with teams in India on product development, particularly in start-up hubs like Bangalore that are filled with deeply technical and entrepreneurial teams. Furthermore, Ashwin has deep connections to India, having spent the majority of his life in Cochin, Kerala.

“We are honored to have this incredible group of investors backing our vision and helping Helia on its journey” said Ashwin Sreenivas, co-founder of Helia. There is growing demand within enterprises for security teams to change posture from reactive to proactive. Rather than simply addressing the consequences of a breach, Helia allows security teams to prevent the incident altogether.

• Helia’s AI autonomously monitors all existing security cameras, and alerts security teams of breaches in real time, allowing officers to respond before the breach can escalate.
• Breach detection ensures that only authorized employees have access to spaces.
• Enterprise risk reports quantify risk over time allowing security leaders to uncover access control vulnerabilities and allocate guard staffing optimally

For more information, please visit https://www.helia.ai/

About the Founders:

Ashwin Sreenivas, a technology entrepreneur from Kerala, is one of three co-founders at Helia; prior, he was a deployment strategist at Palantir Technologies, and has graduated with degrees in computer science and AI from Stanford University (BS, MS). Russell Kaplan, co-founder, was formerly a senior machine learning scientist at Tesla, and also has degrees in AI from Stanford University (BS, MS). Daniel Berrios, co-founder, worked in the TMT investment banking group at Goldman Sachs, and has a degree in economics from Stanford University.

About Helia:

Helia is structuring and understanding the world’s video. Billions of hours of video are created every day, but almost none of it can be used to create value; Helia changes this by using AI to autonomously review video in real time. The company uses advanced computer vision to integrate with existing security cameras and access control systems to monitor for breaches. Security teams are then notified of incidents in real time, along with a video clip of the event, allowing for quick identification, triage, and response.

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The investment will be used to grow the company’s sales, marketing and engineering to expand its product offering. 

Speaking on the announcement, Mr. Vikas Mundhra (Founder & CEO of Magenta BI) said: “At Magenta BI we are excited about the funding from angel investors. It comes at a time when we are looking to scale and grow. In our earlier professional roles, we tried looking for existing solutions but the only option was to implement a customized Business Intelligence platform which was a major expense and needed technical know-how. While possible for a large enterprise, this is not feasible for an SME. This made it almost impossible for an SME to make data-driven decisions. With the vision of enabling 10K SMEs to scale growth through Actionable Analytics, we started Magenta Bi. Our platform addresses this pain-point – Data-structuring, integrations and set-up happens in a matter of clicks. We are further encouraged by the investment and looking forward to help 10k SMEs.”  

Santhosh G remarked: “We are excited to partner with Magenta BI. Initially, Business Intelligence may seem to be a crowded market and that most products are “me-too”. However Magenta BI, is quite different and better because it is focussed on SMEs – an untapped segment. The company has developed and offers a robust, easy-to-use and affordable product that reduces the SME’s cost as well as helps them make better decisions across their Sales, Purchase, Inventory and Payments.” 

Reinforcing the view, Navdeep Goyal, Owner at Silverline Infocom said: “I am not only able to control my Inventory and Outstanding at a Click but also able to identify gaps in Sales, Purchase, Inventory and Payment. Magenta BI is not a cost but an Investment; an investment into the ability to get a real-time analytics and insights towards Targets, Achievements and Gaps.” 

The company also plans to expand it’s product offering and is ramping up it’s hiring efforts to build a larger team.

About Magenta BI:

Magenta BI is an Ahmedabad based SAAS platform that helps SMEs make data driven decisions through Actionable Analytics. The company was founded in 2018 by 2 veteran professionals and plans to empower SMEs to make real-time, data-backed decisions to enable profitable growth.

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